This paper reflects on the burgeoning yet fragmented research on corporate purpose. Drawing on three actual situations I experienced, I point to three challenges of purpose research that require our scholarly attention to produce research relevant for practice: purpose justification, implementation, and evaluation. History: This paper has been accepted for the Strategy Science Special Issue on Corporate Purpose.
No takes yet. Share an insight, caveat, or question.
Rodolphe Durand (2023) studied this question.
Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context: