Narrative Empathy, Subtle Pejorative, and Religious Agenda-Setting: A Close Reading of “Report in Slavery and Racism in the History of the Southern Baptist Theological Seminary”

This article offers a rhetorical close reading of the Southern Baptist Theological Seminary’s Report on Slavery and Racism in the History of the Southern Baptist Theological Seminary. While the report presents itself as an institutional reckoning with a legacy of slavery, racism, and white supremacy, this analysis argues that its rhetoric simultaneously minimizes the significance of those injustices. Three recurring rhetorical moves structure this dynamic. First, the report centers the experiences and dilemmas of the seminary’s white leadership, producing narrative empathy for institutional actors while decentering the experiences of those harmed by the institution’s history. Second, it employs subtly pejorative characterizations of external critics and other historical actors, reinforcing an evangelical “embattled identity.” Third, the report rhetorically constructs the concept of the “gospel” in a manner that separates core Christian doctrine from concerns of racial justice. Drawing on agenda-setting theory, this study introduces the concept of religious agenda-setting to describe how religious leaders rhetorically prioritize certain moral concerns while marginalizing others. Together, these strategies allow for the report to confess historical wrongdoing while simultaneously preserving institutional legitimacy and authority.