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Purpose The purpose of this paper is to examine the motivation behind Google’s development of Gemini and its potential impact on the information industry. Design/methodology/approach This viewpoint paper relies on a comprehensive analysis of the advancements in artificial intelligence (AI) technology, specifically in the field of chatbots. Findings The findings reveal that Gemini is designed to enhance user experiences by providing personalized and contextually relevant information. It aims to streamline information retrieval, improve customer service and offer tailored content recommendations. The competition among companies in building AI-powered chatbots is driving rapid advancements and innovation in the field. Originality/value The originality of this paper lies in its analysis of Google DeepMind’s Gemini and its potential impact on the information industry. It highlights the significance of AI-powered chatbots in transforming how users access and interact with information. This paper contributes to the existing literature by examining the competition in building AI tools and its implications for the future of the information industry. It offers insights into the motivation behind Google’s development of Gemini and its potential value in enhancing user experiences and driving monetization opportunities.
Hamid Reza Saeidnia (Fri,) studied this question.