The author presents some simple conceptual models which illustrate possible relationships of conflict to channel efficiency. These models should provide the decision maker with a useful framework for utilization of the findings of empirical studies of conflict in the marketing channel.
No takes yet. Share an insight, caveat, or question.
Bert Rosenbloom (1973) studied this question.
Synapse has enriched 2 closely related papers on similar clinical questions. Consider them for comparative context: