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March 20, 2025Journal of Business Venturing InsightsOpen Access

Be wary of buying on the sizzle: Imagery language in IPO prospectuses

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Authors

SWStefan WuorinenHGHe GaoLPLingling Pan

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Wuorinen et al. (2025) studied this question.

synapsesocial.com/papers/6a10fa8139dd87f6d0eeab4fhttps://doi.org/10.1016/j.jbvi.2025.e00526
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