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June 1, 2002Management Science246 citations

Do Better Customers Utilize Electronic Distribution Channels? The Case of PC Banking

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LHLorin M. HittFFFrances X. Frei

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Hitt et al. (2002) studied this question.

synapsesocial.com/papers/6a120ef1965b75813866909bhttps://doi.org/10.1287/mnsc.48.6.732.188
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