The classis study of the relationship between technological innovation and culture has been that of the influence and changes wrought by a technological innovation upon a culture. In our paper we examine the opposite flow: the influence of culture upon the technological innovative capabilities of a society. In particular we examine the United States and Japan and compare cultural attributes to the respective innovative strengths and weaknesses to determine possible relationships, which would allow greater understanding and explanation of the innovation phenomena.
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Herbig et al. (1991) studied this question.
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