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This article examines the concept of sense making and its application to management disciplines. The ideas of Karl Weick are discussed in terms of their contribution to these disciplines. Two contributions are identified—the validation of the “agent” and the impact of the adoption of the sense‐making construct on current research paradigms, theory, and methodology. The theme of this article is that sense making, whose origin lies in constructivism, has been interpreted and applied within the social‐constructionist worldview. The consequence of this action is a heightening of epistemological discussion in the social and management sciences.
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Margaret Craig‐Lees (2001) studied this question.
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