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In last twenty years data of social psychology have been meager and personality studies have been mostly restricted to clinical observations. A theory is needed to facilitate development in these areas. Properties of a theory for personality and social behavior include (1) actions, i.e., the basic events to which behavior theory has reference; (2) dynamics, i.e., changes in behavior in (a) performance (b) acquisition and (c) potentialities for action. If personality and social behavior are to be included in a single theory, basic monadic unit of behavior must be expendable into a diadic one. (PsycINFO Database Record (c) 2012 APA, all rights reserved)
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Robert R. Sears (1951) studied this question.
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