Business strategy: managing uncertainty, opportunity, and enterprise

Introduction to Strategic Work, Language, and Value 2. Strategic Analysis - Consulting Tools 3. Strategic Analysis - Academic Models 4. Building Language and the Business Model 5. Persuading Supporters 6. The Business Strategist's World Appendix A - On Case Writing and Teaching Appendix B - Teaching from This Book Appendix C - Some Strategy Texts and Their Implicit Theory Appendix D - Further Reading