This study explores the integration of Artificial Intelligence (AI) into strategic management from 2015 to 2024, examining AI's impact on decision-making, operational optimizaTion, and competitive advantage. A bibliometric analysis was conducted on 5,668 articles to visualize key trends, contributors, and research themes. The United Kingdom, United States, and China significantly contribute to this field. Prominent authors such as Kumar and Chatterjee are driving recent trends, while Parida and Dwivedi have provided foundational insights. The study underscores the importance of leading journals in shaping the research landscape and highlights the need for international collaboration, ethical considerations, and the development of advanced analytical tools. Recommendations include leveraging big data, enhancing predictive capabilities, exploring practical applications, and fostering human-AI collaboration to advance strategic management.
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Dewi et al. (2024) studied this question.
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