What Hinder SMEs from Adopting E-commerce? A Multiple Case Analysis

The purpose of this paper is to present an exploratory investigation concerning the e-commerce adoption among SMEs together with the factors influencing their readiness to adopt such technology. The context of the study was a developing one. The study revealed that e-commerce adoption among SMEs is affected by technological, financial, cultural, and organizational factors. The financial and technological factors appear as the most critical ones, followed by the cultural and organizational factors.