Answers are grounded in this paper and cite their sources.
The study assess mobile money demand for utility bill payments and identify factors that affect its adoption in Ethiopia. We use data from urban household survey and dichotomous choice experiment that randomly offer a range of prices for using mobile money to pay utility bills. We find that households are willing to pay a higher price to use mobile money than the actual price charged by current mobile money service providers for the payment of goods and services. However, demand is sensitive to price changes. Our findings suggest strong latent demand for mobile money in processing payments.
No takes yet. Share an insight, caveat, or question.
Awel et al. (2021) studied this question.
Synapse has enriched 10 related papers. Consider them for comparative context: