To determine what attracts faculty to rural community colleges, a qualitative study, based on the theory of met expectations, was conducted. The faculty who expressed satisfaction were those who were comfortable living and working in a rural community, enjoyed the challenge of teaching students who varied considerably in their readiness for college level work, and delighted in their students' accomplishments. In the words of one participant: "If you like it here you will be fine."
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Murray et al. (2004) studied this question.