Industry Profile as the Basis of Competitive Advantages of the Territory

The article is discussed the necessity to improve the competitiveness of the territories, especially in times of crisis. An important role here should be assigned to government regulation, based on the principles of selective selection and support to priority industries. In order to diversify the economic structure is necessary to form the profile of the industrial area - a set of priority activities and development on its basis a package of preventive measures of state support. A toolkit of formation of industrial structure was proposed. An appraisal of proposed methodological approach on the example of the Republic of Tatarstan was presented (the object of approbation - “cheese” product group).