This study aimed to analyze the relationship between circular business model innovation and business performance in Brazilian industrial chemical companies. This is a quantitative study carried out through a survey with Brazilian industrial companies. Based on a homogeneity analysis (Homals), the results showed that the high degree of innovation in business models from the adoption of circular economy (CE) strategies in the analyzed companies confirms that a significant change leads to superior performance, especially in market, production, economic and financial, and social.
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Motke et al. (2022) studied this question.
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