Journal Article Consumer Resource Allocation Models at the Individual Level Get access Richard R. Batsell Richard R. Batsell Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 7, Issue 1, June 1980, Pages 78–87, https://doi.org/10.1086/208795 Published: 01 June 1980 Article history Received: 01 June 1978 Revision received: 01 October 1979 Published: 01 June 1980
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