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Despite decades of recognition and development, performance-based thinking and practice have not been as widely adopted by industry. To address this, the Performance-Based Building (PeBBu) Networks in Europe and Australia engaged a wide variety of industry stakeholders (on both 'supply' and 'demand' sides) in advancing the application of the performance approach in building processes. The background development, activities and accomplishments of the PeBBu Networks are presented together with some lessons learned from the experience of running the Network programmes. To engage stakeholders effectively, the performance approach should be presented as a business issue rather than primarily as a technical issue. The dominant need is for clear communication of the meaning, application and benefits of the performance approach, with emphasis on actual benefits and value. Bien que depuis de nombreuses années on reconnaisse et on affine les principes et les pratiques basés sur la performance, l'industrie ne les a toujours pas véritablement adoptés. C'est dans cette perspective que les réseaux PeBBu (bâtiments basés sur les performances) déployés en Europe et en Australie se sont adjoints les services de parties prenantes très diverses de l'industrie (tant du côté approvisionnements que demande) pour faire progresser l'approche performantielle dans le secteur du bâtiment. L'auteur rappelle les origines de cette approche, les activités connexes et les réalisations des réseaux PeBBu ainsi que certains enseignements dégagés de l'expérience de l'exécution de programmes du Réseau. Pour que les intervenants s'impliquent véritablement, l'approche performantielle doit être présentée comme une question commerciale plutôt que purement technique. Il convient avant tout de communiquer clairement sur le sens, les applications et les avantages de cette approche en insistant sur les bénéfices et la valeur proprement dits. Keywords: diffusioninnovationperformance approachperformance conceptperformance-based designstakeholder engagement Notes CIB, The International Council for Research and Innovation in Building and Construction. ASTM, American Society for Testing Materials. RILEM, International Union of Laboratories and Experts in Construction Materials, Systems and Structures. BRS, Building Research Station. For more detailed information on the PeBBu Network, see the PeBBu website (http://www.pebbu.nl). For more detailed information on the Aus-PeBBu Network, see http://www.auspebbu.org The Australian Building Codes Board is involved, for example, with the Inter-jurisdictional Regulatory Collaboration Committee (IRCC) and Aus-PeBBu. The IRCC is an unaffiliated committee of ten of the leading building regulatory agencies from eight countries (for further details, see http://www.ircc.gov.au/). Gladwell (2002) defined a 'tipping point' as 'that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire'.
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Bakens et al. (2005) studied this question.
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