Journal Article Individual and Group Consumer Information Acquisition in Brand Choice Situations Get access Joel Rudd, Joel Rudd Search for other works by this author on: Oxford Academic PubMed Google Scholar Frank J. Kohout Frank J. Kohout Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 10, Issue 3, December 1983, Pages 303–309, https://doi.org/10.1086/208969 Published: 01 December 1983 Article history Received: 01 March 1982 Revision received: 01 May 1983 Published: 01 December 1983
No takes yet. Share an insight, caveat, or question.
Rudd et al. (1983) studied this question.
Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context: