Knowledge Integration and Organizational Performance in Selected Fast-Moving Consumer Goods Firms in Nigeria

In this study, we examine the nexus between integration of knowledge and organizational performance in the fast-moving consumer goods (FMCG) industry in Nigeria. A survey research design with a combination of multistage, stratified, and proportional sampling techniques was employed. Regression analysis was employed on a sample of 759 employees of the selected firms from a population of 21,490, and empirical findings provide evidence that knowledge integration shows a positive and significant effect on firm performance in the investigated fast-moving consumer goods firms in Nigeria. In addition, knowledge integration plays an important role in the performance of fast-moving consumer goods firms in Nigeria. The paper therefore concludes that knowledge integration is an important factor determining the organizational performance of the FMCG industry in Nigeria. Finally, the study recommended that the fast-moving consumer goods (FMCG) industry should employ knowledge integration towards enhancement in performance.