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The authors examine information management and tracking of drugs in supply chains within the pharmaceutical industry. The focal concern in this setting is counterfeit drugs, a dilemma of paramount importance for public health and the well-being and safety of patients. The authors advocate RFID and related technologies, including EPCglobal's Electronic Product Code Information Services (EPCIS) and IBM's RFID Information Center system that, in turn, provide a suitable infrastructure for the tracking and tracing of uniquely identifiable, i.e. mass-serialized, products throughout the supply chain. A two-pronged theoretical framework is presented utilizing Transaction Cost Theory and Collective Action Theory to view the present research setting. Several regulatory efforts and compliance regimes are presented and a call for collective action for all stakeholders within the supply chain in the pharmaceutical industry is advanced.
Wigand et al. (Fri,) studied this question.