Gen AI-Generated Fake Reviews in E-Commerce: A Rapid Risk Typology and Detection Checklist

Key Points

• The aim is to develop a typology for categorizing risks and providing a checklist for detecting AI-generated fake reviews in e-commerce.
• Created a rapid risk typology for AI-generated fake reviews.
• Developed a detection checklist to identify such reviews.
• Considered various characteristics of fake reviews in the e-commerce context.
• Identified multiple types of risks associated with AI-generated reviews.
• Proposed effective detection strategies through a systematic checklist.
• Highlighted the potential impact of fake reviews on consumer trust and sales.