Does climate denialism still matter? The prevalence of alternative frames in opposition to climate policy

Issue frames portraying climate science as uncertain are cited as a key impediment to new climate change and energy policies. However, some have recently argued that the debate over policy impacts, especially policy impacts on consumers, has become more politically salient than the debate over science. This study applies qualitative content analysis to 340 documents from the conservative think tank, the Heartland Institute, to test whether certain policy frames have become more common among leading opponents of climate policy in the United States. The results indicate a continued reliance on science framing, with more directed attacks on climate scientists and fewer frames stressing the uncertainty of climate science. An increase in the use of policy frames related to effects on consumers also suggests that opposition to climate policy is taking new forms as the political debate evolves, with ramifications for climate change policy opposition on an international scale.