Effectiveness of using augmented reality technology in the educational process

The relevance of studying augmented reality (AR) technology in education is driven by the rapid advancement of digital technologies and the need for modernising education. As society undergoes technological transformation, educational institutions must adapt to ensure high-quality education that meets modern labour market demands. Exploring AR’s implementation is crucial for developing innovative methods and tools that align with the needs of today’s students. The purpose of the study was to analyse augmented reality technology, identify its types, and examine the possibilities and benefits of introducing augmented reality technologies in educational institutions. The study was conducted using theoretical methods such as analysis, synthesis, generalisation, and systematisation. The article offered the author’s vision of the effectiveness of using augmented reality technology in the educational process based on the analysis of research by Ukrainian and foreign scholars who consider this technology to be a modern teaching tool. It analysed the classification of augmented reality systems by the type of transmitted information, receivers, user interaction, and mobility. Given that augmented reality technologies in education are currently in their infancy, the author presented foreign and Ukrainian experiences regarding the use of augmented reality technologies in education and outlined the possibilities and advantages of their use in the educational process. The integration of augmented reality technologies into the educational processes at Stanford, Harvard, and UK universities was highlighted. The practical significance of the study lies in identifying the real advantages and challenges associated with its implementation in the educational process. The results of the study will contribute to the development of methodological recommendations, educational tools, and applications that maximise the potential of augmented reality