Part I: Effectiveness.Marketing & Communications.13 Contingency and Emergency Public Affairs (Revised) (Richard L. Thompson, APR, Director of Communicationsand Public Affairs, Naval Research Laboratory).Information Management.14A Making Your Data Collection Meaningful (New) (Stephen Hobbs, EdD, creator of the WELLTH Learning Network, Dan R. Dyble, MSOD, WELLTH Learning Network).Part II: Efficiency.Revenue Generation.19A Sales for Nonprofits (New) (Sylvia Allen, President of Allen Consulting).Part III: Evolutionary Environment.Leadership.27A Organizational Culture and Nonprofit Organizations (New) (Joseph E. Champoux, PhD, The Robert O. Anderson Schools ofManagement, The University of New Mexico).Human Resource Development and Management.34A Volunteer Organization Management Processes and Challenges in theInternational Context (New) (Donna Kennedy- Glans, BA, LLB, President of the Kennedy-GlansPerspective Inc.).Index.
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A 1997 study studied this question.