Getting research published in the right journal is as important as conducting the study itself. A well-chosen journal ensures that the work reaches its intended audience, increases visibility, and contributes meaningfully to the author’s academic profile. Yet, the abundance of journals and the presence of predatory outlets make this process challenging. This narrative review describes the key steps and factors to consider when selecting a journal, including scope, readership, impact metrics, indexing, acceptance rates, turnaround times, and the credibility of publishers and editorial boards. It also highlights the red flags that signal predatory journals, which often lack transparent peer review, credible indexing, or ethical publishing practices. The article further discusses tools and resources that can assist authors in making informed choices, such as Journal/Author Name Estimator, publisher-specific journal finders, Clarivate’s Manuscript Matcher, and database searches. In addition to journal selection, equal emphasis is placed on preparing a manuscript for submission. Practical advice is offered on formatting according to journal guidelines, anonymizing manuscripts for blinded review, ensuring ethical compliance, and avoiding common pitfalls such as submitting to the wrong journal, uploading outdated drafts, or exceeding word limits. Strategies such as organizing all submission materials in a dedicated folder and naming drafts with revision dates are recommended to streamline the process. By combining careful journal selection with meticulous preparation and submission practices, authors can avoid unnecessary delays, improve their chances of acceptance, and ensure that their research achieves maximum reach and impact.
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Jain et al. (2025) studied this question.
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