Affect control theory: Concepts and model

A current statement of affect control theory is provided with attention to the qualitative framework for analyses and the quantitative variables and processes involved in affective dynamics. The theory is discussed with regard to emotions, event likelihoods, labeling and attribution, and deviance and social control. The mathematical model is presented including event‐construction equations derived from event‐reaction equations, and attribution equations derived from equations for amalgamating identities with person modifiers. A brief overview of empirical research concerning the theory concludes the article.