Honor Bound

The authors tested the hypotheses that Turkish and (Northern) American cultures afford different honor-relevant situations and different responses to these situations. In Study 1, the authors found that honor-attacking situations generated by American participants focused more on the individual than did situations generated by Turkish participants, whereas situations generated by Turkish participants focused more on close others and involved more references to an audience than did situations generated by American participants. Moreover, the situations most frequently generated by both groups tended to also differ in nature. In Study 2, new participants evaluated these situations for their impact on the self, close others, and acquaintances’ feelings about their family. Turkish participants tended to evaluate situations as having greater impact on all targets than did American participants. Turkish participants also evaluated all situations to have a similar impact on their own feelings and close others’ feelings about themselves, whereas Americans evaluated the situations to have more extreme impact on their own feelings than on the feelings of close others. Situations generated by Turkish participants were evaluated to have stronger impact on all targets.