When algorithmic pricing becomes a problem: FIFA World Cup ticket pricing and consumer welfare

Ronnie Das

doi:10.1080/17441056.2026.2690683

June 19, 2026European Competition Journal

When algorithmic pricing becomes a problem: FIFA World Cup ticket pricing and consumer welfare

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Key Points

The research aims to explore how algorithmic pricing impacts consumer welfare in FIFA World Cup ticket sales.
Analysis of pricing strategies used for FIFA World Cup tickets
Evaluation of market dynamics and consumer responses
Identified price fluctuations adversely impacting consumer access to tickets
Highlighted the lack of consumer protection in algorithm-based pricing models

Implication

This analysis shows that algorithmic pricing practices affect consumer welfare during the FIFA World Cup, suggesting the need for better regulations.

Abstract

The FIFA men’s World Cup is one of the biggest sporting events that attracts fans and audiences from across the world. The 2026 tournament is likely to draw the largest global audience as for th...

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Cite This Study

Ronnie Das (2026) studied this question.

synapsesocial.com/papers/6a36324adb0793dc1a538f39 https://doi.org/10.1080/17441056.2026.2690683

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When algorithmic pricing becomes a problem: FIFA World Cup ticket pricing and consumer welfare

Key Points

Implication

Abstract

Discussion

Cite This Study

When algorithmic pricing becomes a problem: FIFA World Cup ticket pricing and consumer welfare

Key Points

Implication

Abstract

Discussion

Cite This Study

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