Open knowledge exchange inside universities: turning repositories into daily workflows, not side projects

University repositories often live at the margins: a compliance box, a dusty shelf, a link nobody clicks. This session asks an important question: what would it take to make the repository feel as ordinary as email every day? Using workflow ethnography across research offices, libraries, IT, and teaching units, we trace the tiny frictions that shove deposit to "later", then rewire them into default moves: capture from CRIS and LMS feeds, one-screen rights choices, and nudge-like feedback that shows where outputs travel. Sustainability here isn't a budget line; it's habit, trust, and shared ownership. We'll examine governance and incentives that stitch repository actions into daily routines while protecting openness, attribution, and metadata integrity. Expect candid counterpoints: when automation backfires, when "easy" harms quality, and when culture beats code.