From “Follower” to “Role Model”: The Transformation to the UAE's International Self-Image

In the past few years, the UAE's engagement in Middle Eastern regional politics has been characterized by an unusually high degree of visibility and assertiveness, which stand in contrast with a traditionally more discreet positioning. This article proposes that this rising profile, as well as the reasons that led to it, may be studied through the concept of international self-image. To that effect, I propose a four-stage analytical model that identifies the country's rise in assertiveness, beginning with the early self-image of a follower of other Arab countries, and its evolution until its current self-projection as a role model. The analytical focus is placed on the government's proactive pursuance of prestige policies and their incorporation into an appealing national narrative that has contributed to the development of a positive self-image and a consequent rise in assertiveness.