Gender and the marketplace: a feminist dialogical review

This ‘state of the art’ paper serves as a roadmap of the past, present and future of gender and the marketplace scholarship, highlighting the key problems scholars have and can continue to interrogate. We present a feminist dialogical review – a novel approach we introduce as an alternative to traditional literature review methods that combines elements of scoping published works alongside dialogue with the scholars who have or are actively involved in shaping knowledge production on the topic. We adopt the feminist standpoint of ‘naming the problem’ to identify and name five key problems – theoretical traditionalism, the hidden hegemo-net, representational reductiveness, binary blindness and silent structures – that can guide scholars as they further the agenda of advancing gender equity in the marketplace.