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Case analysis reveals challenges in managing employee welfare and compliance amidst conflict in a growing MSME.
Learning outcomes By analysing and discussing the case, students will be able to: Case overview/synopsis Zaphire Construction Equipment, founded by Abhay Chauhan, was a rapidly growing micro, small and medium enterprise (MSME) specialising in the sales and service of construction machinery in Northern India. The company had built its early success on Chauhan’s personal attention and benevolence, fostering a family-like environment that relied on informal management, direct communication and ad hoc employee support. As the business expanded and service engineers took on increasingly demanding assignments, employee expectations around welfare and security began to surpass what informal systems could provide. The absence of formal HR policies and statutory social security benefits remained unaddressed until a series of workplace accidents left employees financially vulnerable and dependent on Chauhan’s personal generosity. In July 2024, tensions reached a breaking point when a dismissed, influential employee (Amit), with the backing of a local union leader, rallied the workforce to demand comprehensive medical assistance and formalised welfare coverage. The ensuing walkout disrupted business operations and forced Chauhan to face a difficult choice: whether to accommodate the employees’ demands or stand firm, risking both client relationships and long-term trust. The case surfaces a series of dilemmas that Chauhan must confront: Should he yield to employee and union demands for reinstatement, or uphold managerial discipline at the risk of deepening conflict? Is it more prudent to formalise HR systems and bear the additional compliance costs, or maintain informal arrangements that have worked so far? How can he preserve Zaphire’s close-knit culture while introducing policies that may feel impersonal to his team? Ultimately, Chauhan must weigh the need for immediate business continuity against the longer-term imperatives of trust, legal compliance and evolving employee expectations as Zaphire grows. Complexity academic level This case is designed for use in Human Resource Management, IR and Organisational Behaviour courses at the undergraduate and Master of Business Administration levels. It is particularly suitable for discussions on labour relations, statutory compliance, conflict management and the transition from informal to formal HR systems in MSMEs. The case can also be applied in courses addressing leadership in small enterprises, crisis management and people-related risk mitigation. Subject Code CSS6: Human Resource Management.
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Singh et al. (2026) studied this question.
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