Corporate Greening beyond Formal Programs, Initiatives, and Systems: A Conceptual Model for Voluntary Pro‐environmental Behavior of Employees

This paper draws on insights from environmental psychology to develop a conceptual model for explaining pro‐environmental behavior within companies. We delineate the voluntary pro‐environmental behavior of employees ( VPBE ) from other forms of pro‐environmental behavior (e.g., organizationally prescribed behavior) and identify determinants of VPBE . Specifically, we advance hitherto existing concepts by connecting different psychological models for the explanation of private sphere pro‐environmental behavior and then adapting them to the corporate sphere. We conclude by assessing some implications for corporate interventions and providing recommendations for further research.