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January 1, 2026International Journal of Research and Innovation in Social ScienceOpen Access

Brand Salience and Students’ Enrollment Decision in Public Universities in Kenya

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TWTonui Cheruiyot WesleyLLLydia LangatDKDr. Janet Kimeto

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Wesley et al. (2026) studied this question.

synapsesocial.com/papers/6a6550e81b122b07e7b2ed72https://doi.org/10.47772/ijriss.2026.100600564
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