Building a Conservative Nation: An Examination of Canada’s New Citizenship Guide, Discover Canada

In 2009, the Conservative government announced that its new citizenship guide, Discover Canada, would replace the previous guide that had been in place since 1995. Using a discourse analysis, this article assesses the nation-building strategies employed by the Conservative government in this new guide. The central argument is that Discover Canada advances a version of the Canadian nation tied to socially and economically conservative values as well as law and order issues. This neo-conservative national identity has important implications for national belonging and membership not only for prospective citizens to Canada, but also for Canada’s historical national minorities, including Quebec and Aboriginal peoples.