Dual Discursive Patterns in Czech Activists’ Internet Media Communication

This article studies the internet media communication of 12 organizations representing Czech trade union, feminist, human rights and environmental movements. Drawing on Foucault’s concept that discourse has a formative influence resulting in a specific system of statement allocation, the study investigates the discursive characteristics of activists’ communication. The research is methodologically based on a quantitative exploration of co-occurrences of frequent lexical items. The computer-assisted text analysis reveals an important characteristic of the communication — an internal split in two discursive areas: on the one hand, the ‘conditions area’, dedicated to phrasing the existential conditions of subjects of contest or protection, and, on the other hand, the ‘contention area’, referring to strategies and negotiation with movement opponents. In the study’s interpretation, the discourse constrains activist organizations to communicate both about the life conditions of actors/subjects and about their claims and negotiations, but in large measure separately.