Majorism: Neoliberalism in Student Culture

Declining support for US higher education and the corporatization of this institution shape students’ experiences. This ethnography describes a campus culture stratified by an ideology called “majorism.” Majorism, a term particular to this study’s site, is the preferential treatment of science and technology over the Liberal Arts. By understanding majorism through the lived experiences of undergraduates, we can better understand what the US academy values, its purpose, and whom it does and does not serve.