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Providing information to the public about a species can impact the public's attitudes toward that species. Overall, providing information in any of four categories of information about coyotes positively influenced attitudes toward coyotes using six attitudinal measurements (p < .01). Behavior statements most positively influenced attitudes, followed by images of coyotes, statements about humans and coyotes, and statements about coyote ecology. How well specific pieces of information were received is also discussed.
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Draheim et al. (2011) studied this question.
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