Modern Paradigms and Algorithm for Forming an Adaptive Export Strategy for the Agro-Industrial Complex

This article examines the country's current export strategies. Market entry methods are analyzed from the perspective of transaction costs, resource-based theory, and strategic planning, as these approaches utilize different assumptions and rely on different premises. The advantages of the triple bottom line concept, which involves building a business based not only on financial performance but also on the social and environmental impacts of a company's operations, are identified. Approaches are substantiated and an algorithm for the country's export strategy for agricultural products is developed.