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Contents:Foreword 1. Why Microfranchising is Needed Now: Introduction and Book OverviewJason S. FairbournePART I: MICROFRANCHISING THEORY2. Microfranchising: The Next Step on the Development LadderStephen W. Gibson3. The Informal Economy and MicrofranchisingMichael Henriques and Matthias Herr4. Current International Development Tools to Combat PovertyWarner Woodworth5. Opportunities for Partnership: How Microfinance and Microfranchising Complement Each OtherJohn Hatch6. Microfranchising and the Base of the PyramidMolly Hoyt and Eliot Jamison PART II: MICROFRANCHISING IN PRACTICE7. Microfranchise Business ModelsKirk Magleby8. Honey Care AfricaFarouk Jiwa9. Franchising Health Care for Kenya: The HealthStore Foundation ModelMichelle Fertig and Herc Tzaras10. Vodacom Community Services: Rural Telephone Access for South AfricaLisa Jones Christensen, Jennifer (Reck) Van Kirk and Brad Wood11. Scojo FoundationJordan Kassalow, Graham Macmillan and Neil Blumenthal12. Microfranchise FundingNaoko Felder-KuzuPART III: CONCLUSION13. The Future of Microfranchising: Opportunities and ChallengesW. Gibb Dyer, Jr.Index
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Fairbourne et al. (2008) studied this question.
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