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August 7, 2026Total Quality Management & Business Excellence

Ecosystem-based value logic for business model transformation: a multi-case study of traditional automobile manufacturers

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Authors

秋程秋丽 程SLShuo LiuYWYao Wang

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Overview

Multi-case study explores value logic changes in traditional automakers during digital transformation, suggesting ecosystem orchestration enhances value delivery.

Key Points

  • Investigate how traditional automobile manufacturers transform business model value logic in response to digital mobility challenges.
  • Longitudinal multiple-case study of Volkswagen, Stellantis, Toyota, and Honda from 2015 to 2024
  • Abductive analysis to trace changes in business model value dimensions
  • Examine interdependence among value dimensions across cases and phases
  • Identified four reconfigured value dimensions: service value proposition, collaborative value co-creation, value delivery, and recurring value capture
  • Outlined a three-phase pathway from exploration to strategic pivot and ecosystem orchestration
  • Actor integration and resource orchestration linked ecosystem participation with changes in business model value logic

Cite This Study

程 et al. (2026) studied this question.

synapsesocial.com/papers/6a758bd0847ab6d26c01f65ehttps://doi.org/10.1080/14783363.2026.2705852
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