Employees’ individual values as a source of human capital

The paper is an analysis of individual values of employees carried out on the basis of the Schwartz theory of basic human values. On a sample of 1166 respondents from a population of six European countries (Croatia, Hungary, Italy, Romania, Serbia and Slovenia) it has been shown how individual values in organisational context can be used in a form of value profiles at regional level. Individual values of employees in companies and local government units were analysed. The research showed how value profiles can be formed and how they can contribute to increase managers’ awareness of human resources potentials and thus increase human capital of an organisation. Croatian and Serbian value profiles show similarities, while Romanian and Hungarian employees’ profiles are more distinctive. Values of stimulation and tradition dominate at top management positions.