Dimensions of the public affairs/government relations function in major American corporations

The public affairs/government relations (PA/GR) function appears to be growing in importance in large corporations. A survey of the 500 largest U.S. industrial concerns was undertaken to ascertain their views and practices with regard to the PA/GR function. 130 of the 163 firms responding to the survey have a formalized PA/GR function in place. Survey data supports the idea that top corporate decision makers are allocating significant staff and decision making authority to the PA/GR function and that this activity differs significantly from the traditional lobbying and public affairs activities of the past.