Purpose The purpose of this paper is to discuss an academic library's need to engage all available resources to provide the services required by the changing uses, formats, and production of information. Design/methodology/approach The paper uses the @One service environment as a case study. The service and staffing model employed a sample of 20 students and professionals who work at the @One desk. Attitudes toward the @One space were assessed through one‐on‐one interviews using two different interview protocols. Participants were asked open‐ended questions that allowed them to talk at length in response. Findings It is found that the University of Nevada, Reno's Mathewson‐IGT Knowledge Center has implemented a highly interactive service environment in support of production‐intensive information technologies. Professionals from numerous information disciplines participate in staffing the department, but student staff constitute the core of service delivery. Originality/value This paper provides information on an interactive staffing model in a US university.
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Zink et al. (2010) studied this question.
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