Business analytics (BA) systems create value and provide competitive advantage for organisations. They involve technology and data infrastructure, BA capabilities and business processes that provide useful insights and support decision-making. To provide value and competitive advantage, BA capabilities should be valuable, rare and inimitable, and have organisational support (VRIO). In this paper, we develop and evaluate a prototype dashboard for the VRIO assessment of BA capabilities. The dashboard is intended to support the strategic management of BA capabilities. We discuss implications of the prototype dashboard for researchers and practitioners and suggest directions for future research.
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Rivera et al. (2015) studied this question.
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