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Stroop interference and facilitation effects were documented in the visual, auditory, olfactory, and gustatory modalities. This study extends the Stroop phenomena also for kinesthetic and haptic tasks. In a touch-enabled computer interface, participants touched and manipulated virtual objects (cylinders, cubes, and tiles), through a pen-like stylus, and identified their haptic qualities (weight, firmness, vibrations). Similarly, participants were stimulated with a mechanical force pushing their hands lightly towards a specific direction which they had to identify. While performing these identification tasks, participants were simultaneously presented with words or symbols that were congruent, neutral, or incongruent with the experienced kinesthetic/haptic sensations. Error rates and response times were affected in the following order: congruent < neutral < incongruent. As technologies advance into multisensory systems, engineers and designers can improve human-computer interactions by ensuring optimal congruence between all the inter- and intra-sensory elements in the display.
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Hecht et al. (2010) studied this question.
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