Qualitative interview demonstrates strategies for translating medical data into visual narratives, highlighting the balance between artistic expression and scientific accuracy.
This interview documents the professional journey of Lumi Liu, focusing on the intersection of branding, data visualization, and scientific storytelling. The text explores the methodology of translating complex medical and technical information into clear, emotionally resonant visual narratives, analyzes the balance between artistic expression and scientific accuracy in medical illustration, and investigates the evolving role of the designer as a communicator across cultures and disciplines. As part of Curatone.art's research project, we feature Lumi Liu — a distinguished creative designer, art director, and co-founder of ING Studio. This interview explores how the synergy between rigorous data visualization and compelling visual storytelling defines the role of the contemporary communication designer in the 21st century.
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Elizaveta Akimova (2026) studied this question.
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