Drawing on self-determination theory and social learning theory, this study aims to explore the antecedents of technological innovation and its impact on organizational performance. Using a cross-sectional online survey of 580 employees of Innovative Agribusiness sector companies in Spain and Italy. Results revealed several positive associations between antecedents of technological innovation and organizational performance. This study brings several key insights for use of technology in the innovative agriculture sector as well as many theoretical and practical implications along with future research directions.
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Akhlaq Ahmad (2022) studied this question.
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