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Enterprise in Higher Education and related programmes are having an increasing influence upon the curriculum and practice of undergraduate teaching, yet there has been a curious lack of a detailed critique of their underlying principles. Two forms of justification can be found for Enterprise in Higher Education: the ideology of the marketplace, and individual self‐development. The tension between these two justifications lies at the root of the problems with the scheme.
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Stephen Prickett (1994) studied this question.
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